Google, Facebook Uphold Bans on Marijuana Advertising
Internet giants aren’t budging on their current advertising rules, which prohibit marijuana ads.
Google and Facebook confirmed they will not run advertisements for marijuana businesses, even in legal states such as Colorado and Washington. Both websites cited their existing drug policies for not accepting ads from legal marijuana businesses. Twitter, Bing and Yahoo also have strict bans on advertising drug-related products.
According to Facebook’s advertising guidelines, advertisements “may not promote or facilitate the sale or consumption of illegal or recreational drugs, tobacco products, or drug or tobacco paraphernalia.” The policy does not prohibit marijuana businesses from creating Facebook business pages, however.
Google’s AdWords policy specifically cites marijuana as one of numerous drugs it will not allow advertising for, and also prohibits the advertising of drug paraphernalia.
The lack of advertisements on these websites further muddies the waters for marijuana businesses, since state laws usually include bans on traditional advertising, such as print, television or radio. But traditional advertising might not be the best strategy for attracting customers.
In Colorado, state regulations allow marijuana businesses to purchase ads in newspapers and on radio and television, so long as the business can provide “reliable evidence” that no more than 30% of the viewers or readers are under the age of 21. But few marijuana businesses have purchased traditional advertisements, due to the media exposure they’ve received after January 1.
Seattle medical marijuana businesses may not be able to get local licenses after all, as [click to continue...]
Michigan sheriffs reportedly helped kill legislation on Thursday that would have allowed the legal return [click to continue...]
Medical cannabis companies hoping to operate in New York will have to jump through several [click to continue...]
Nebraska and Oklahoma have filed a lawsuit with the U.S. Supreme Court to overturn Colorado’s [click to continue...]
In a lesson on how not to advertise your medical marijuana business, a dispensary in [click to continue...]
The future of dispensaries in Michigan hangs in the balance as police groups and public [click to continue...]
Minnesota’s medical marijuana market could be smaller than expected, as patients will reportedly have to [click to continue...]
The Colorado Department of Health and Environment will devote serious money to studying the efficacy [click to continue...]
PayPal co-founder and early Facebook investor Peter Thiel plans to pump money into the marijuana [click to continue...]
Alaska’s budding marijuana industry scored a significant victory Tuesday night when lawmakers killed a proposal [click to continue...]
A new trend in Maine offers yet another possible offshoot business opportunity in the cannabis [click to continue...]
It looks like hope may still be alive for a recreational marijuana market in Washington [click to continue...]
Startup companies focusing on the ancillary cannabis market will get a helping hand – and [click to continue...]
A Canadian federal appeals court unanimously upheld an injunction that lets patients continue growing medical [click to continue...]